Associate Dean of Enrollment Services

Title: Associate Dean of Enrollment Services

Salary Range: $48,168 annually

Contract Term Length: 12 Months

Standard Hours: 37.5

Work Location: On-Site

FLSA Status: Exempt

College: West Kentucky Community & Technical College

Campus Location: West Kentucky Community & Technical College

Department: Enrollment Services

Total Rewards

West Kentucky Community & Technical College offers a competitive benefits package and an attractive work environment that supports excellence, innovation, and creativity including:

• Exceptional health care, vision, dental coverage for you and your family
• Tuition reimbursement/waiver for you, your spouse, and dependents
• 403(b) retirement plan: a 5% employee contribution receives a 10% employer match
• Vacation/Sick Time
• Work-Life Balance
• 9.5 Paid Holidays
• 2 Weeks Institutional Closing Pay (Last 2 weeks of December) for qualifying positions
• Employee Assistance Program

Job Summary

The Manager of Enrollment Services leads and coordinates all admissions, registration, and recruitment activities to support student access and enrollment growth. This role ensures efficient processes, data-driven strategies, and excellent customer service to meet the college’s enrollment goals.

Job Duties:

Student Recruitment:
• Implement recruitment strategies tailored to attract both traditional and non-traditional students.
• Represent the college at high school visits, career fairs, community events, and industry-related gatherings.
• Cultivate relationships with school counselors, community organizations, employers, and other key stakeholders.

Outreach and Engagement:
• Plan and host on-campus and virtual events such as open houses, information sessions, and campus tours.
• Collaborate with faculty and staff to highlight academic programs, support services, and career pathways.
• Build partnerships with community organizations in service area to increase awareness of programs designed for adult learners.
• Work closely with team members to align recruitment strategies with the college’s institutional enrollment goals.

Admissions Support:
• Guide prospective students through the admissions process, including application, financial aid, and course registration.
• Provide personalized support to address the unique needs of traditional and non-traditional students.
• Track and follow up with prospective students to ensure completion of necessary enrollment steps.
• Enroll high school students in GEN100 and dual credit classes as Dual Credit Facilitator.

Data Management and Reporting:
• Maintain accurate records of recruitment calendar to include events, leads, and student interactions in the college’s CRM system.
• Analyze recruitment data and provide reports to leadership when needed, identify trends in recruitment for traditional students and adult learners.

Collaboration:
• Partner with academic departments to ensure alignment between recruitment efforts and program availability.
• Support retention efforts by connecting enrolled students with academic and support resources.

Professional Development:
• Stay informed about industry trends, workforce needs, and changes in higher education policy.
• Attend professional development workshops and conferences related to student recruitment and higher education.

Minimum Qualifications:

• Bachelor’s degree in education, communications, marketing, or a related field.
• Proven experience in recruitment, admissions, marketing, or student services (experience in higher education preferred).
• Excellent interpersonal and communication skills, with the ability to connect with diverse audiences.
• Strong organizational and time management skills.
• Proficiency in technology tools such as CRM systems, social media, and Microsoft Office Suite.
• Willingness to travel occasionally and work flexible hours to include some evenings and weekends.
• Must have a valid driver's license. 

Preferred Qualifications:

• Experience working with traditional and non-traditional student populations.
• Knowledge of community college programs, services, and the admissions process.
• Knowledge of community organizations and area high schools.

Additional Skills Requested:

• Initiative and creativity in designing recruitment strategies and events.
• Strong customer service orientation and problem-solving skills.

Employee Rights - Employee Polygraph Protection Act

Equal Opportunity Employer - The Kentucky Community and Technical College System is an equal educational and employment opportunity institution.